Privacy Policy
Effective date: 5/4/2026
1. Who we are
This Privacy Policy explains how Lambda ApS, operating under the brand Guardians by Lambda (“Guardians”, “we”, “us”, or “our”), collects, uses, and protects personal data when you use this website, submit a form, or contact us.
For the purposes of applicable data protection law, Lambda ApS is the data controller of your personal data.
2. What personal data we collect
We may collect and process the following personal data:
name
work email address
company name
job title or role
company website
any information you include in your message or enquiry
limited technical information such as IP address, browser type, device information, and website usage data where relevant
3. How we collect your data
We collect personal data when:
you submit a contact or enquiry form on the website
you email us directly
you interact with the website
you provide information to us during business communications
4. Why we use your data
We use your personal data to:
respond to your enquiries
communicate with you about our services
assess whether our services are relevant to your request
manage and improve our website and communications
protect the website and prevent misuse
comply with legal or regulatory obligations where applicable
5. Legal basis for processing
Depending on the situation, we rely on one or more of the following legal bases:
legitimate interests – to respond to business enquiries, manage our website, and communicate about relevant services
steps prior to entering into a contract – where you contact us about a potential engagement
legal obligation – where processing is necessary to comply with applicable law
consent – where consent is specifically requested and relied upon
If we rely on consent, you may withdraw it at any time.
6. How long we keep your data
We keep personal data only for as long as necessary for the purposes described in this Privacy Policy, including responding to enquiries, maintaining business records, complying with legal obligations, and resolving disputes.
If we do not enter into an engagement with you, we will typically retain enquiry data only for a limited period unless we have a legitimate reason or legal obligation to keep it longer.
7. Who we share your data with
We may share personal data with trusted service providers who help us operate our website, forms, communications, hosting, analytics, and business tools.
We may also share data:
where required by law
to protect our legal rights
in connection with a business reorganisation, merger, or sale, if applicable
We do not sell your personal data.
8. International transfers
Where personal data is transferred outside the European Economic Area, we will take appropriate steps to protect it in accordance with applicable data protection law, including the use of appropriate safeguards where required.
9. Your rights
Subject to applicable law, you may have the right to:
access your personal data
request correction of inaccurate data
request deletion of your data
request restriction of processing
object to certain processing
request data portability where applicable
withdraw consent where consent is the legal basis
To exercise any of these rights, please contact us at hello@guardians.build.
10. Complaints
If you have concerns about how we handle your personal data, we would appreciate the opportunity to address them first.
You also have the right to lodge a complaint with the relevant supervisory authority. In Denmark, this is the Danish Data Protection Agency (Datatilsynet).
11. Security
We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration, or disclosure.
However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
12. Third-party links
This website may include links to third-party websites. We are not responsible for the privacy practices or content of those third-party websites.
13. Updates to this Privacy Policy
We may update this Privacy Policy from time to time. Any updated version will be posted on this page with a revised effective date.
14. Contact
If you have any questions about this Privacy Policy or our processing of personal data, please contact: hello@guardians.build.
